Random Association

Situation: to create "Scary Images or Object" that will instill fear among people through out the ages
Random Word: Kitten

1) Combine kitten with bomb. Too cute to be scared of.

2)The zombie cat. Disgusting undead creature.

About Me Mind Map

The assignment was to create a mind map of yourself "About Me". I want to find the posibility making a mindmap with typography, and this is my result. Actually this is not looked liked a very clear mind map, but is a stylish one, so upload it as a example which I can improve next.

I put "About Me" to place as the main subject and from there, expand to the rest of the subjects by using bars. Without putting the picture of objects, I try to make the audience focus on the links.

Concept Writing

Create a passage/writing that describe concept of something by using the thing in the picture

Red Pepper, describe "Love"

Ans:
As the colour that flow in our body,
As the addiction that our senses experienced,
As the burning tast that we found,
Love is the secret recipe for making our life happier.

Fire, describe "Life"

Alone, will make you surrounded by darkness
the only thing you can depends on is yourself
But with together, we can make ourself lighter than the ocean of star

Ice Cream, describe "Pain"

To make somebody taste the deepest of pain,
don't just punch him directly.
Let him feel the pain without prepareness after he completely drown in sweetness
Try this, give him all the sweetness he wants but never toothbrush

Coffee, describe "Love" or "Life"

With the taste of bitter memory,
you will make your rest of your life more calm and steady.
Onlythe one who experience the life knows "Coffee"

Credit Card, describe "Love" or "Life"

Life is like credit card,
you can use your future time to make some silly decision
but finally you still need to pay for it

Goldfish with Shark Fin, describe "Man" or "Woman"

She is bluffing, she is bluffing,
She is just pursueing outside-reputation.
She is acting, she is acting,
She is just pretending to be stronger than her look

Lesson 2 Novelty, Creativity, Innovation and Invention

Lesson 2

Novelty, Creativity, Innovation and Invention

As my opinion in Lesson 1, creativity is the ability to create a new idea. Almost everything which include in human behavior are involve the creativity, from music to communication. Actually, during the development of human behaviour, people eliminate a lot of new idea because they didn’t have the value in real life using, or they just looked perfect on paper. In order to be CREATIVE, the idea must be proved and recognised as useful, and then changed the way of human doing something. Example, the idea of movable-type printing changed the way human recording events and spreading the intelligence or news.

Innovation is to bring new ideas to make changes. Finding a problem and coming out with a solution are the first process, basically this is a process making ideas believable into practical reality. It is also a process where ideas is making into goods or services that people would happy to accept and choose it.

Novelty is the quality of being new. Something is novelty to some specific kind of people. It is essentially exist in the subjective perceptions of the individuals.

Juxtaposition--class exersice

Juxtaposition--class exersice
List of item:

Step 1 :-
Randomly choose 3 number from (00 until 99)
My numbers :
2,8 Lightning Wood
4,4 Light Mountain
3,2 Ice Rock


Step 2:-
Create a sentence using the two random words
2,7 Lightning Wood--The lightning struck the wood
4,4 Light Mountain--I see the "Light of Heaven" on the top of Mountain
3,2 Ice Rock--The ice cover every rock in the winter


Step 3:-
Create a new image by combining/describe the two words together.
Lightning Wood
Light Mountain

Ice Rock

Lesson 6: Exploration on analogy metaphor

Lesson 6: Exploration on analogy metaphor

Analogy is to use something to describe another thing. An analogy is comparison between two words according to the similarity of them. It is a mixed between metaphor and similes.

Metaphor
Metaphor is creating comparison between two different features/things that actually share one or more similarity. The subject is described as another one.

Example:"The streets were a furnace, the sun an executioner."(Cynthia Ozick, "Rosa")

Simile

A simile is use the term 'as' or 'like' to make a comparison between two different things.

Example:”The streets were a furnace, the sun an executioner."(Cynthia Ozick, "Rosa")

Type of analogy:

1) Logical analogies
Comparison between two things share similarity in the design, structure or function.
Example: Airplane and bird

2) Affective Analogies
Comparison between two things share similarity in the emotion or certain characteristic.
Example: Woman and flower; Soldier and zombie

Video example: fat gymnast from skoda advertisement

We know the relationship between the fat guy and the verhicle, even without explaination

Lesson 5 Juxtaposition

Lesson 5 Juxtaposition

Juxtaposition is an act of arrange two variables close together or side by side for emphasizing their similarities and differences. These two variables can be different ideas, action, characters, settings, phrases, or words. The purpose of juxtaposition is helps creating comparison, contrast, rhetorical effect, suspense, or character development.

There are two types of juxtaposition: literary and random juxtaposition.

1. Juxtaposition (literary) is the arrangement of two completely opposite ideas, characters, objects together or in similar narratives.
2. Random juxtaposition is putting two random objects in parallel.

Juxtaposition example, “City Lights” (1931) by Charlie Chaplin

Poor/ Wealth: After the “high-sounding” speech, the people uncloak the statue which originally represent peace and prosperity, and suddenly find out there was a poor vagabond (the protagonist) stay overnight under the cloak, the was ironic and created the effect of social criticism. It shows the extreme gap between the poverty and wealth.

Generous and friendly/ Selfish and unconcerned: The rich guy was generous and friendly to others……when he was drunk. In any time he conscious, he is a selfish and never care about others. This is another great juxtaposition example for creating ironic effect.

Arrogant/ Timid: The protagonist scolded the guy who accidently caused him fall into a hole. And then, the guy showed his whole body out of the hole, and he was actually a much taller guy than the protagonist, the protagonist made apology to the guy and quickly walked away. This example is used for creating a comedy feeling.

City Lights--part 1 links:

http://www.youtube.com/watch?v=k5_JqX9EUZQ